PRIME THE PUMP PLAYBOOK

Do you have stale leads that need a little more love?

Not every customer will move through the pipeline in the ideal way. For one reason or another the leads will go stale and estimates will go unanswered. The Prime The Pump Playbook from DOPE Marketing will help you reactivate those stale leads and get them back on track moving through the pipeline.

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HOW IT WORKS

We have a library of tried and true templates that are strategically designed to re-engage those stale leads. A series of 4 postcards and a Handwritten card sent in a strategic sequence to communicate your company's message to get those stale leads re-engaged in the process. The Prime The Pump Playbook utilizes specific templates, handwritten notes, and strategies tailored for this purpose.

WHY IT WORKS

People ultimately buy from people that they know, like, and trust. They liked you enough to talk to you the first time. Now there is just some obstacle in the way. By being proactive and reaching out to open channels of communication you’re more likely to break down those barriers and keep your customers moving forward through the pipeline.

We have strategies and templates for nearly every niche and industry and are ready to help you get your stale customers back on track! Set up your DOPE Demo today to get started!

TIPS FOR YOU

We recommend that you start small and target only the closest 5-15 neighbors depending on the density of the area. This strategy also pairs well with door knocking.

No Matter What Industry You're In We've got a Playbook for you!

Our Playbooks are our marketing campaigns and proven strategies for your business. They are created with your industry in mind with the goal being to get more jobs, reviews and referrals without lifting a finger.

Check out our industries to see what playbooks are best for your business.

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Prime The Pump Playbook Frequently Asked Questions (FAQ)

We’re available to help answer any questions you may have about the Prime The Pump Playbook, but here are the most common.

  • What Do I Say In The Card?

    We have tried and true messages for every industry! When you deploy the Prime The Pump Playbook through DOPE Marketing, you also get access to our massive library of pre-written templates, custom designs, and nearly endless handwriting styles.

  • What Can Trigger Sending The Card?

    The Prime The Pump Playbook and our Custom Handwritten Cards can be triggered through ANY data point in your CRM once it is connect to DOPE. Either through our direct connection or an API tool like Zapier or Make. Once connected we can automate off of job status updated, quote sent, or whatever data point you want.

  • How often do you send mail?

    We batch the previous days' worth of automations and campaigns at 7:30 a.m. CT, Monday - Friday. In layman's terms: it'll be printed and sent the day after you place the order or the day after the automation is triggered.

  • No minimum order? Really?

    Yes. If you want to send a single handwritten card to one single person, we’ll happily process it and get it to the post office by the next business day.

  • How to reactivate the stale leads?

    The Prime The Pump Playbook from DOPE Marketing will help you reactivate those stale leads and get them back on track moving through the pipeline.

Need help?

Call us today! (651) 309-8577