HOT LEADS - Trackable QR Codes

Want to know who's engaging with your direct mail?

With Hot Leads from DOPE Marketing, you can see EXACTLY who scanned your QR code from your direct mail campaigns. When the post card is scanned it notifies you directly!

The DOPE part?

HOT Leads lets you track each postcard you send with individual scans from your QR code


DOPE creates an individual QR code for each person on your mailing list and sends you a text message when they scan your postcard.


HOT Leads shows you who is raising their hand to what you are offering and identifies who the "hottest" leads from your direct mail campaigns are.


You can integrate HOT Leads into your CRM to expand your automations and follow up. Use it as a trigger for an email, a text message, or a phone call from your staff.


01. Get a list of businesses and set up a mailing to go out 1 time per week for 4 weeks in a row. Once your postcards are scanned and HOT Leads texts you, call the client to see how you can help them!

02. Using the DOPE Neighborhood Blitz tool, identify a high end neighborhood or storm affected area using our filters and send them a HOT Leads enabled postcard to get your message in front of the right customers.

03. Send a thank you HOT Leads postcard when a job status moves to complete. Set the URL on the QR code to send to your Google My Business page and drive more 5 star reviews for your business!

04. Pull a list in B2B Blitz of 100 businesses you want to target and set up 1 card per week for 8 weeks. When they scan the HOT Leads QR code, have your team reach out to see how you can help!

HOT Leads Frequently Asked
Questions (FAQ)

We’re available to help answer any questions you may have about your HOT Leads campaign, but here are the most common.

  • Where Will I Get The Text From HOT Leads?

    Whatever text enabled phone number you want is where you can receive the alert. It will look like this:

    DOPE Hot Lead coming in!
    John Doe at 123 Main St. NYC, NY 10001 just scanned your postcard.

  • Will you help me with my postcard designs?

    Absolutely. We have a full staff of designers who can take your brand assets and marketing goals and apply them to a variety of proven HOT Leads templates we’ve developed for strong direct mail results.

  • How often do you send mail?

    We batch the previous days' worth of automations and campaigns at 7:30 a.m. CT, Monday - Friday. In layman's terms: it'll be printed and sent the day after you place the order or the day after the automation is triggered.

  • No minimum order? Really?

    Yes. If you want to send a single postcard, we’ll happily process it and get it to the post office by the next business day.

Need help?

Call us today! (651) 309-8577

We don't just send postcards, we can send handwritten cards and custom printed goodie boxes with cookies too!

Thank You Cards
High Quality 6x9 Postcards & Expert Designs

We don’t send those little flimsy 4x6 cards you usually see, our cards are 6x9, double-sided and full color on card stock paper. They're tough, they're beautiful, but most of all they're DOPE. We have proven designs to make sure your HOT Leads campaign is effective.

Handwritten Cards

Add a personal touch to your direct mail with Handwritten card! Integrate your CRM to send automated thank yous to customers when a job status closes, a job is paid, or any data point in your CRM!

Custom Printed Goodie Boxes

Want to make a DOPE impression? Send your clients a custom designed goodie box complete with cookies and a handwritten thank you to jobs over a certain value, jobs in a specific area, or whatever data point you want in your CRM AUTOMATICALLY without you having to lift a finger.